Social Media

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Social media gives you a platform to reach out to customers and build a community around your business. Because the use of social media sites is free, many small businesses tinker with Facebook and Twitter only to discover that attracting people to a social media page is no easy task. Turning your social media contacts into customers is an even bigger challenge. To accomplish both, you need a strategy with clear goals. Creativity is a critical piece of that strategy, especially for businesses that don’t naturally lend themselves to a social media conversation. We can design your social media strategy and show you that it is possible to get the conversation going for just about any type of business.

For resellers, our social media services can be offered to your clients under your private label brand.

Our Social Media Service is multi-tiered:

  • Post Content: We post timely industry news, blogs, articles, fun facts, quotes, videos, images and other relevant content to Twitter, Facebook and/or LinkedIn. And we post links back to your website or blog announcing new content, promotions and company news.
  • Interaction: We respond to people who engage with you on social media and interact with relevant groups and pages. We post questions, polls and other content designed to get a conversation started on your page.
  • Community Building: We set up a Facebook landing page, write exclusive content for your followers, aggressively manage follow/unfollow links, report “like” metrics, follow/connect with customers and others in your target market, follow-back relevant followers, and @ mention prominent and/or well-connected users and industry leaders.

With any social media management package you choose, we’ll include our Reputation Monitoring Service at no extra charge.

Our social media service is flexible so you can choose the level of support that suits your needs. And, you can log into your reporting dashboard at any time and see data from your social media campaign alongside your other online marketing campaigns.

Keep in mind that search engines are still trying to figure out just how they will incorporate social signals (activity on social media sites) in search results. It’s a good idea to get involved with social media now so you’re prepared for the day when social media activities become a more important factor in search rankings.

Track mentions

Watch your social mentions grow as you
participate in social media.

Average sentiment

See if your social mentions are trending
negative or positive.

Source of social

Get a chart that shows where people are talking
about your company.

Social mentions detail

See the details of the mention as well
as the sentiment.

Start Selling Today. Please submit the form below and a Sell SEO Make Money team member will contact you!
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PPC

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As a Google Adwords Certified Partner, Sell SEO Make Money has built and managed hundreds of successful pay per click programs for businesses of all types and sizes.

Pay-Per-Click Advertising places an ad for your business directly in front of the people that are actively searching online for your products and services. PPC Advertising is far more complex that it may seem. The “do it yourselfers” and inexperienced PPC firms are destined to make many costly mistakes and see very little or no return on investment. Experience matters and our PPC Analysts have it. We’ve managed campaigns on the big search engines almost since the advent of Google PPC. We stay current with PPC trends and find new PPC advertising platforms that tend to have lower bid requirements than Google and the others that have been around for a while. One of the more recent trends is social media advertising, such as Facebook and Twitter. We’ve got that covered too!

PPC Reseller Set Up

  • We review your website and develop a list of keywords that best describe your products/services.
  • We write highly targeted ads designed to entice your potential customers to click on your ad over all others.
  • When a customer searches for a keyword included in your campaign, the ad for your business appears on the search results page of Google, Bing and other major search engines.
  • When a customer clicks on your ad, we take them to the page on your site that has the information that best matches their search.

Unlike traditional advertising and marketing formats, PPC campaign return on investment is 100% measurable. Our reporting services, available to you 24/7, will tell you what happens when a visitor clicks on your ad and lands on your Website. You’ll know which clicks convert to a sale, phone call, sign-up or any goal that you wish to measure. We can also email regular updates and at month-end, you’ll receive a comprehensive report.

Because the content on your website can make all the difference in persuading a customer to buy from you instead of your competitor, Sell SEO Make Money offers a Landing Page design and development service. A landing page is extremely targeted to a set of keywords and contains a special offer or enticement that inspires the customer to place an order. We have seen ROI improve dramatically with a well-executed landing page. If you’re getting traffic to your site but people aren’t buying, a professionally designed landing page may be all you need.

Once we’ve got your campaign up and running, when others tend to put their campaigns on “auto-pilot,” we’re just getting started. We continually search for new keywords, write new ads and adjust bids. And, the Sell SEO Make Money system receives a daily data feed from the major paid search providers allowing us to quickly analyze the data against the goals we have established for the campaign.

Learn how our up-front strategy and ongoing management can get you started or help get your current pay per click campaign on the right track.

 

 

Start Selling Today. Please submit the form below and a Sell SEO Make Money team member will contact you!

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SEARCH NEWS – OCTOBER 2012

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HubShout Search News is your monthly source to keep you up to date on the latest trends in search engine marketing. You will know about emerging trends in online marketing and we will explain how those trends can be put to use in your business.

Authorship May Improve Search Engine Rankings

Lately, “Authorship” and “AuthorRank” have been hot topics, but what do these elusive words really mean? It means that you can link your content to your Google+ profile. This way, your content appears in the search engines next to your beaming face, your name, and the number of people in your Google+ circles.

What does this mean for you? It serves as a good reminder that, now more than ever, social media is a central part of a diversified marketing strategy that is built on a foundation of quality content.

Email Marketing – The King of ROI

According to the Direct Marketing Association, the average ROI for email marketing investment is $40.56 for every dollar invested. Email marketing is still the most cost-effective form of digital marketing. While email may not be as trendy as Facebook, Twitter and other online social communities, it remains large and in charge with 3 times as many email accounts as Twitter & Facebook accounts combined. Not only do many people use email, but they use email often. So very often. 72% of people check their email 6 or more times per day!

How can you effectively market to all of this frantic email-checking? Follow email marketing best practices:

  • Organize your prospects and customers into segmented lists
  • Nurture customers and prospects with useful, relevant, and targeted content
  • Create multi-day auto-responders that tell a story. Make each one count!
  • Use aesthetically pleasing templates
  • Write catchy and concise subject lines
  • Offer an easy option to unsubscribe
  • Measure results, adapt and change

Do not miss an opportunity to effortlessly nurture your prospects and customers and earn more.

Transform Your Website into an Unstoppable Sell Zone

First impressions are everything. You probably want to impress upon your customers and prospects that you are professional, skilled in your industry, detail-oriented and ahead of the curve. Therefore, your website must establish your indisputable professionalism.

A website design that is professional, easy-to-navigate, welcoming, and unique will help engage your audience. A website that makes a great first impression also increases brand awareness, web traffic, social shares and conversions.

Make that first and lasting impression with a dynamic website.

Facebook Unleashes New Creative Ways to Advertise

Facebook has recently rolled out Custom Audiences which allows users to more closely align social media marketing efforts with other forms of online marketing. For instance, if you have been working on building a killer email list, you can now upload the email list (or a list of phone numbers or Facebook User IDs) for Facebook to encrypt the data against its users to find matches on Facebook. Once you have your Facebook Custom Audience , you can take advantage of any Facebook Advertising options by targeting your custom audience.

Not sure where to start? You could run by running a Facebook ad to the people in the Custom Audience who include the filters of living in the city your business is based out of and have not liked your company Facebook page yet. That is a large qualified pool you could be advertising to.

The uses of the new Facebook Custom Audiences are nearly limitless. This could be a great target marketing technique if you know how to best leverage it. Take your online marketing programs to the next level with social media.